Parental Control Software Market Insight
Market Research Future, in its latest study, reveals
that the global Parental Control Software Market 2020 is showing an
optimistic sign to take a considerable jump relatively at 9.54% CAGR to hit
their net worth amid COVID 19 pandemic. The growth of the market would expect
to continue in the years (2018-2023), which is stated to be the forecast
period.
Top Companies
The top companies investing in the global parental
control software market are Avanquest (France), McAfee LLC (US), SaferKid (US),
Bitdefender (Romania), Webroot Inc. (US), Symantec Corporation (US), Verizon Communications Inc. (US), Content
Watch Holdings, Inc. (US), and Trend Micro Inc. (Japan) and Mobicip LLC (US).
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Top Impacting Factors
Parental control software is known for consisting of
features that help parents and guardians monitor their children's activities
such as usage of mobile phones and other smart devices. Parental control
software is mainly designed to protect and secure children from online threats
counted as explicit content, cyberbullying, overuse of Internet-connected
devices, and violence. The software is also helpful in blocking websites,
monitor calls & SMS along with setting screen time. The innovative
technology in the software also made it popular as parents can track their
children's live location and track them whenever required. These features have
increased the popularity of parental control software that affected the market
to a large extent, globally.
The most crucial factor which is driving the
parental control market is a considerable surge in the practice of social media
platforms by children. Social media platforms such as Facebook, Instagram,
Whatsapp, Snapchat, Twitter, and many similar to these can be linked together
for users to cross-post. On the other side, social media channels also have
numerous disadvantages, such as sexting, anti-social behavior, and more. As a
result of these, social media platforms are concurrently escalating the use of
parental control software for parents to observe and mentor their children's
online activities and social media mistreat.
MRFR also reveals that rising cyberbullying cases
across the globe is driving the growth of the market. In the case of point, in
2017, centers for Disease Control and Prevention (CDC) in the US recorded that
14.9% of high school students were cyberbullied through Facebook, texting,
Instagram, and other social media connections. The percentage of students who
were bullied has not seen a significant change from the year 2011 to 2017.
On the contrary, the factor of lack of awareness
among the users concerning parental control software hampers the growth of the
global parental control software market globally.
Segmentation of Market: Parental Control
Software
For further analysis of the global Parental Control
Software market, segmentation is conducted over device type, platform,
deployment, ad application type.
By device type segment, the market has included
computer & video games, mobiles, and digital television. Among these, the
computer & video games segment might hold the largest market share of
53.3%, growing with a CAGR of 7.82%. Parental controls are being provided for
computers and video games to limit the children's activities. Parents usually
deploy such software when the child has complexity limiting the time being
spent in playing games.
By platform type segment, the market has included
Android, iOS, and Windows.
By deployment type segment, the market has included
on-cloud and on-premise.
By application type segment, the market has included
residential and education institutes.
Regional Analysis
The global parental control software market,
regionally, has been studied among Europe, North America, Asia-Pacific, and the
rest of the world.
The region of North America earned the largest
market share of 46.370.5% back in the year 2017, with a market value of USD
705.81 million. In the current study, the market is expected to register 8.63%
CAGR, thus leads the market. The growth in the market in North America is
focused on the boost in internet usage among children, the high rate of
adoption of smartphones and tablets among children, growing cases of
cyberbullying activities in the country, and the appearance of harmful games
such as Blue Whale Challenge. These have eventually asked the recruited kids to
commit suicide in their final tasks. In fact, the increasing use of social
media platforms in the country and proficient funds from top players of the
market in research and development of parental control software solutions are
also contributing to boosting the market in North America.
The market in Europe was at the second-largest
position in 2017 and was valued at USD 436.15 million. Now, it is projected to
expand at the highest CAGR of 10.23%.
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